We believe the essence of a successful brand is knowing who you are, the real benefits you offer, and what the product your customers buy actually is.
That’s as true for us as it is any business. And now, as we enter our 10th year, the Clarke Advertising and PR brand is embracing a new name that’s truly aligned with our brand foundation:
Our Smart Thinking position is all about starting with a strategic C-Level vision for communications, regardless of traditional discipline or media channel. No longer defined or confined by increasingly irrelevant categories (e.g., advertising and PR), we can—and do— create comprehensive communications strategies and deliver the executional excellence needed to succeed in today’s increasingly personalized/mobile/digital marketplace.